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Finding 9 of 27. deathwishcoffee.com

Scanned 3 Oct, 16:36 PKT

09

Fails, MedProductPXL 9/14Effort ~2hWho: Content/OpsJust do itPDP-12

Enough product images, with thumbnails and zoom

Phone screenshot on deathwishcoffee.com/products/power-surge-coffee, marked to show: Enough product images, with thumbnails and zoom
Mobile, 390 × 844
deathwishcoffee.com/products/power-surge-coffee
Desktop screenshot on deathwishcoffee.com/products/power-surge-coffee, marked to show: Enough product images, with thumbnails and zoom
Desktop, 1366 × 900

01What we found

6 product image(s). The main image is smaller than the space it fills.

02Why it costs sales

Online, images replace touch; too few images or hidden gallery navigation leave quality questions open.

The research: tangibilityMain cause: clarity / anxietyFixes: motivation

03The fix. Who: Content/Ops

  1. 1Add at least 3 to 5 photos (front, detail, in use/scale) and use your theme's zoom/swipe gallery.

04What should change

Med impact on add-to-cart

If each product has 3 to 5+ images with visible thumbnails and zoom, then add-to-cart rate will rise, because shoppers can inspect the product.

mobile 390, deathwishcoffee.com/products/power-surge-coffeebaymard.comcxl.com

Use j / k to move between findings. Scored from public pages only. A guide, not a forecast.